Multi-Channel Marketing

Even the hottest products wont sell without an integrated promotions calendar that incorporates retail holidays with brand-specific events and opportunities. Strategy starts with a calendar.

An RFM analysis across segments and channels is the cornerstone of an optimized contact strategy and circulation plan.

We've been creating successful e-commerce marketing programs since 1997 with return on investment at the fore. From outbound email to SEM, shopping portals to comparison sites, affiliates to social networks, we take the hype out of online marketing with benchmarks for success and triggers to expand and contract campaigns.

Establishing generative marketing KPIs is critical. We specialize in identifying the key metrics you need to drive your business without getting lost in a miasma of analysis.

Many of our clients were retailers first, then added catalogs into the selling mix. We have created dozens of radio, TV, insert and outdoor campaings in support of integrated promotion calendars.  

At the end of the day, there is nothing like ink on paper. We have some of the best designers and writers in the business, and our focus, always, is on improving your sales.